Wayfair, the online home goods retailer, reported $2.7 billion in net revenue for the first quarter of 2025, holding steady year-over-year despite ongoing market headwinds.
The company credited its ability to gain market share and boost profitability, pointing to a 1.6% rise in US net revenue as a key indicator of progress.
Gross profit for the quarter reached $837 million, accounting for 30.7% of total revenue. The company posted a net loss of $113 million, with adjusted EBITDA (non-GAAP) coming in at $106 million. Diluted loss per share stood at $0.89.
While Wayfair’s active customer count declined by 5.4% to 21.1 million compared to the same period last year, the average order value rose to $301, reflecting a shift toward higher-ticket purchases.
Looking ahead, the company’s leadership remains confident in its strategic direction. Priorities include executing with discipline, deepening supplier relationships, and targeting high-return growth investments. Management emphasised the importance of maintaining a nimble operating model to adapt to a volatile market environment.
Wayfair’s long-term goals centre on strengthening its core offering, improving financial resilience, and building competitive advantages.
The company remains focused on delivering profitable growth, maximising free cash flow, and sustaining a strong customer experience while driving operational efficiency.
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