Coca-Cola appoints new president of North America

Coca-Cola has announced the appointment of Rob Gehring as president of the company’s North America operating unit, effective from 1 December, 2026.

He succeeds John Murphy, who has overseen the North American operations department on an interim basis since 1 August, 2026. Murphy will stay in the company as the president and chief financial officer.

Henrique Braun, CEO of Coca-Cola said: “Rob is a transformational leader whose exceptional ability to develop and lead people, combined with his deep operations experience, has made him a trusted partner across our system.

“I am pleased to welcome him back to Coca-Cola and look forward to partnering with him to grow our business in North America.”

He brings decades of experience to the role within the FMCG industry, previously working at major drink manufacturers Keurig Dr Pepper and the American Beverage Association.



Gehring started his career within the Coca-Cola sales and marketing department in 1992 and served in multiple roles across the US and Canada.

He worked as the president of the Coca-Cola Walmart global team from 2011 to 2016, and he joined The Hershey Company, where he managed the retail channels.

Gehring also served as president and CEO of Swire Coca-Cola US, where he oversaw bottling operations across 17 states with over 8,000 associates.

Most recently he worked in the role of CEO, Americas, at the Monster Energy company as part of a role he assumed in February 2026.

This is part of the company’s business strategy to strengthen its executive leadership team as it prepares for its next phase of growth.

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