Yurcisin said: “As a retailer, we at Grove are dedicated to being the destination for conscientious consumers who want the best for themselves, their families, and the planet.
“This acquisition expands our owned brand product offering and helps us better educate the Grove customer to serve their needs.”
Additionally, the company acquired Grab Green, a sustainable cleaning products brand, as part of its business strategy to expand its portfolio with companies that align with Grove’s commitment to sustainability.
Yurcisin added: “We’re also excited about our recent acquisitions of Grab Green and 8Greens, which reflect our strategic approach to deploying capital efficiently in acquisition opportunities that we expect will be accretive while also being aligned with our commitment to sustainability, innovation, and human health.”
In November 2024, Grove announced its plans to exit brick-and-mortar partnerships to focus on generating revenue through direct-to-consumer sales and bolster its ecommerce website.
For the upcoming year, the company expects revenue to decrease by mid-single-digit percentage year-over-year.
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