VF, the parent company of Vans, North Face, Timberland, Dickies, and other brands, reported a weak performance in Q4 of the 2025 fiscal year.
The company saw its revenue drop by 5% to $2.1 billion, while footwear brand Vans’ revenue plunged by 22%.
VF attributed the decline in sales to challenging traffic in the Vans’ DTC channel amid the implementation of a turnaround strategy.
However, the other brands under VF’s umbrella saw their revenue increase. The North Face’s revenue went up by 2%, while Timberland’s revenue grew by 10%.
Despite the mixed results, the company is confident in its ability to return to profitability.
Bracken Darrell, president and CEO of VF, said: “The transformation of VF is well underway. In FY’25, we achieved our goals to lower our cost base and strengthen our balance sheet.”
Additionally, the company stated it is planning on mitigating the potential headwinds from tariffs by increasing its imports into the US during the 90-day tariff increase pause, which was recently announced.
Darrell added: “We are well-positioned to navigate increased volatility in the macro environment, and I am confident that the actions we are taking will enable our brands to return to growth and VF to deliver strong, sustainable value creation.”
Moving forward, the company expects revenue to decrease by between 3% and 5% in the first quarter of the 2026 fiscal year.
VF recently laid off 400 employees globally as part of its business strategy to downsize amid mounting pressures.
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